Investigative Tools

Infotools provides a range of services and software for insights professionals, marketers and executive management - all designed to balance rich functionality with ease of use.

HARMONI and ESPRI: Infotools’ award-winning programs facilitate easy investigation of record-level data for researchers using our intelligent ‘autographing’ and multivariate analysis. Both programs have a very similar interface and style although there are some functional differences.

ESPRI

ESPRI is a single database program with different tools and features than HARMONI.

These include Segmentation, Describe, Comparer, Positioner all of which help our users better understand the drivers and relationships that exist within their data which in the end help them make better business decisions. more..

HARMONI

HARMONI allows you to work across multiple databases simultaneously and if required you can add your own external data such as ad spend, GRP’s or sales data to be read from the HARMONI program.

When there are like variables across studies that are harmonised you can perform a data run from multiple studies/databases at the same time. Saving you valuable time and more importantly giving you the ability to do cross database analysis. more..

INFOCROSS

Get access to your respondent level data through an industrial strength online program - INFOCROSS. We have reduced the analysis features and developed an intuitive simple interface, meaning it’s a tool for anyone to use with minimal or no training required. INFOCROSS is especially good for running cross tabs on large data sets returning results in under a second for 1 million plus respondents! more..

For more information on our FOUR generation programs please click here.